Level 26, HSBC Building 188 Quay Street Auckland Central (No postal delivery to this address)

Transform Your Product Development with a Virtual Product Owner

virtual product owner

In the complex and fast-paced world of software development, ensuring your project stays on track whilst meeting all your business objectives can be challenging. That’s where a Virtual Product Owner (VPO) comes in, offering you a flexible and cost-effective way to bring top talent into this critical role.

What is a Virtual Product Owner?

A Virtual Product Owner acts as a bridge between your stakeholders and the development team. They are responsible for defining and prioritizing product features, managing the backlog, and ensuring the development team delivers high-quality results that align with users real needs. By leveraging the expertise of an experienced VPO, businesses can benefit from focused project oversight without the high cost of a full-time Product Owner.

Why Choose a Virtual Product Owner from Applicable?

  1. Expert Guidance 💡 Our VPOs bring years of experience and deep industry knowledge to your project. They provide strategic oversight, ensuring your product vision is clearly defined and aligned with your business objectives. This expert guidance helps in making informed decisions that drive the project forward efficiently.
  2. Enhanced Collaboration 🤝 Effective communication is crucial for any successful project. Our VPOs facilitate seamless communication between your development team and stakeholders, ensuring that everyone is on the same page. This reduces misunderstandings and ensures that requirements are accurately captured and prioritized.
  3. Cost Efficiency 💰 Hiring a full-time, in-house Product Owner can be expensive. With a Virtual Product Owner from Applicable, you get the expertise you need without the overhead costs, allowing you to allocate resources more efficiently. This approach is especially beneficial for startups and small businesses looking to maximize their budgets.
  4. Flexibility and Scalability 🚀 Our VPO services are designed to be flexible and scalable to meet the changing needs of your project. Whether you need full-time support or part-time oversight, our VPOs can adapt to your requirements, providing the right level of support at every stage of your product development journey.

How Our VPO Services Work

When you choose Applicable for your VPO needs, we start by understanding your project requirements and business goals. Our VPOs work closely with your team to define a clear product vision and roadmap. They manage the product backlog, prioritize tasks, and ensure that the development team is focused on delivering value with each sprint.

By using tools like Figma to depict detailed requirements, our VPOs ensure that you know what you’ll get and that developers can deliver productive work without going around in circles reworking previous features. This meticulous approach helps avoid budget blowouts and mismatched delivery.

our experience

Since 2008 Applicable has been working with a range of mostly mid-market companies, but also some corporates and crown entities, to deliver custom digital projects including highly custom websites, mobile apps and full web applications, including enterprise-level software. During this journey we have been across all aspects of the software ideation, design, development, testing and refinement journey and, depending on the in-house roles our clients have had, have often filled the Product Owner role or parts of it.

During this journey, we have come to see the Product Owner role as highly critical to project success. Whilst it requires significant technical experience, it is at its heart a people role; the ability to empathetically work with end-users to understand their world, and to know how to get the most out of developers, are highly important traits of a good Product Owner. 

Recognising that many clients have struggled to hire effectively in this area, we decided to formalize our offering of a Virtual Product Owner role that is assigned on a fractional but ongoing basis.

Get Started Today

Ready to transform your product development process? Partner with Applicable and leverage the expertise of our Virtual Product Owners to take your project to the next level. Contact us today to learn more about our VPO services and how we can help you achieve your business objectives.

Explore our Virtual Product Owner services in detail here.

#VirtualProductOwner #ProductDevelopment #TechInnovation #ProjectManagement #ApplicableTech


For more information and to discuss how we can help your business, reach out to us directly. Let’s make your next project a success!