Cloud Software Development that transforms businesses

Applicable are experienced cloud software developers based in Auckland NZ. We specialise in writing fully custom software that transforms business efficiency and staff/client engagement.

Our cloud software development typically addresses one of two scenarios. One being existing business whose needs are not well catered for by off-the-shelf software, with the key driver typically being to deliver transformative business advantage through efficiencies and/or unique services to customers. The second scenario is where clients are wanting to create completely new online ventures, in which case the key driver is to produce a high quality new software product or online service that will open up a completely new line of business.

Automate processes to increase profit

The world is changing fast and streamlining operations, mobilising business processes, integrating data flows and other aspects of automation are all becoming essential to delivering goods and services effectively and profitably.

Deliver great customer experience

It’s increasingly the case in today’s landscape that market advantage is driven through Customer Experience (CX). Intuitive and effective systems for staff and customers are often foundational to being able to deliver leading experiences.

Kickstart new ventures

Many businesses are currently reinventing themselves, creating digital offshoots or starting completely new ventures. Whilst quality of market research and validation are huge predictors of success, quality of tech can also prove make or break.

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Example Cloud Software Projects.


As the crown entity for both high performance and recreational sport throughout New Zealand Sport NZ also invests in the continuous development of governance practices within the boards it provides funding to. To this end we designed and built a cloud software application that boards use to run cyclical evaluations, reporting and collaborative improvement planning. Applicable has been running, maintaining and continuing to develop this software since 2012 in partnership with Sport NZ and their appointed governance consultants.


Applicable has been a key part of the Gleeson technology journey since early 2014, creating pioneering Transport Industry software and mobile device apps that have delivered significant ROI around planning, operational efficiency, HPMV compliance and ensuring that HPMV trucks are being used to maximum capacity (avoiding “money being left on the ground”).


We’re excited to be a trusted digital transformation partner of EAP Services, carrying out leading edge software development on new and exciting products that continue to extend their market leadership in the provision of world class Employment Assistance Programmes to a large cross section of New Zealand’s big employers.


A start-up venture providing an online software platform for students finding private tutors. Simple UX belies the true power of this platform which utilises Elastic geo search chained payments and sophisticated back-end billing processes for its tutors.

ICRA - Dispute Resolution Software

Although for business advantage reasons there’s not much we can show or say about this project, building a completely custom dispute resolution software platform has been one of the most challenging journeys we’ve ever been on as a company. Live now since mid 2019 we continue to add on to and maintain this powerful cloud software application.


Customer Monitor is now a well-established SaaS offering that provides clients with a constantly updated “finger on the pulse” that reflects how their customers are feeling, thinking and responding to their business, branches and even individual employees. Over the course of 10 months Applicable took this software from good to great, both technically and in terms of its UX. (Due to its success this product then transitioned to an in-house dev team to continue development.)


We had some ambitious projects with tight budgets and tighter time frames. Applicable came through for us in their planning, design, implementation and support. Skilled and professional, John and his team are a pleasure to work with. I recommend them without hesitation.

– Dempsey Woodley
NZEI Te Riu Roa


John and the team did a great job

“John and the team did a great job with whole range of my projects. They were both very creative and highly responsive.”
– Iain McCormick PhD – Executive Coaching Centre Ltd

John and Applicable went the extra mile to deliver the solution required.

“John and Applicable went the extra mile to deliver the solution required. The online platform is up and running and robust. Good user feedback. Changes and updates are effected quickly and on budget.”
– John Page – Senior Advisor – Business Improvement – Sport New Zealand

We’ve partnered with Applicable to help us develop world class business process improvements throughout all our service offerings.

“We’ve partnered with Applicable to help us develop world class business process improvements throughout all our service offerings. They’ve provided valuable insights well beyond our expectations that have greatly assisted to differentiate our business from competitors.”
– Benjamin Wilson – EAP Services

Our Process

Our software design and build processes aim to deliver the best mix of industry approaches that, in our experience, enable high quality software to be produced efficiently, and with lots of client feedback at each stage. To read more see our Software Development Agency process page.


The term ‘cloud’ is used in a number of ways, which can be confusing. In this case what we mean by ‘Cloud Software’ or ‘Cloud Application’ is software that runs on a server in an Internet connected data centre and is accessed via either a web browser or mobile apps. This distinguishes it from things like Windows software applications or mobile device apps themselves (which are downloaded onto the device and run locally on it).

This is extremely variable depending on your requirements; typically the lowest cost cloud applications are around $20,000 and they go upwards from there. Big factors include the amount of functionality in the cloud application, what integrations to other systems it does or doesn’t need and whether or not we need to build sysadmin tools for it as well.

The answer is almost always yes, it’s just a case of how easy or hard the integration is.

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