You’re thinking of putting together a digital strategy for your business. Before you do, its important to know what hasn’t worked for others in the past. This way you can avoid common pitfalls in your planning and implementation of a digital strategy.

Now that most of us conduct our lives on our smartphones, mobile app designers need to have good UX principles at the heart of their development. An app is only as good as its usability. So what trends in this area have we seen emerging in 2020?